Twitch

We built a fusion of digital, physical, so-real-you-can-taste-it experiences and unleashed them on the world. And it’s happening across multiple events. Through multiple channels. And on multiple continents. It even translates into multiple languages. We’ve created gathering spots around the world for people to be involved, have a say, a voice. And shape the story from the beginning, to the middle, to the end. People realized the Twitch campaign rings true.They found their tribes. And interestingly enough, so did we.

Twitch asked us to concept, design and execute their marquee fan gathering, TwitchCon, in San Diego for 90,000 hyper-dedicated fans. It included everything from the overall experience to security, concerts to keynotes, eSports to retail — and everything in between. The initial work for Twitch Rivals live eSports competition was so well received, we were awarded Twitch LatAm, Twitch APAC, Twitch EMEA, Twitch at Grace Hopper, Twitch at Lesbians in Tech and an array of projects for the Employer Brand team.